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Top 10 list of laundry detergents in Germany (2025)

The bestseller list compares brands and their laundry detergents. Which laundry detergent is the best?
Best choice TOP 1
Image of Ariel 8700216088756 laundry detergent
Ariel Universal + Detergent Powder 1.5 kg, 25 Loads, Excellent Stain…
  • Optimal results: powerful stain removal for bright white laundry and fresh fragr…
  • Powerful stain removal: Ariel powder detergent ensures powerful stain removal from…
  • No. 1 most recommended detergent brand: from leading washing machine brands in Germany,…
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Offer TOP 2
Image of OMO 8720181534607 laundry detergent
Omo Vollwaschmittel XXXL mit Leuchtkraft-Booster 85 WL 5,1 kg
  • Please refer to the washing tips and safety instructions on the pack.
  • The family storage pack with the fresh fragrance unfolds its washing power even in…
  • OMO Universal detergent standard - the classic among all-purpose detergents represented…
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TOP 3
Image of Lenor 8700216285315 laundry detergent
LENOR Colour Liquid Detergent Amethyst Blossom Dream, 100 Washes,…
  • Fragrances you love: The liquid detergent with the heavenly freshness of Lenor is…
  • Maximum pleasure: use Lenor liquid detergent in combination with the matching Lenor…
  • Easy to use: individually dosed and good for pre-treatment of heavily soiled clo…
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TOP 4
Image of VERY VYAG_10 laundry detergent
Very Activ Gel, Universal Detergent (333 Washes), Liquid Detergent,…
  • MOLLOX CHEMISTRY: We for you! From detergent powder, liquid detergent, laundry perfume…
  • Now even cheaper in a 10 litre storage canister with 333 washes
  • Protects the environment - thanks to the concentrated, powerful purity formula, white…
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TOP 5
Image of OMO Waschpulver XXXL Vollwaschmittel laundry detergent
Omo Washing Powder XXXL Full Detergent for Intense Luminosity and…
  • OMO Universal detergent standard - the classic among full detergents has been represented…
  • The detergent cardboard is recyclable and is made from 80% recycled paper fibres
  • The washing powder has a powerful effect from 30 degrees
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TOP 6
Image of Ariel 8700216196970 laundry detergent
Ariel Liquid Detergent Detergent, 100 Washes Universal+ with the Freshness…
  • Order your free dosing cap: for reasons of environmental protection, not all bottles…
  • Optimal results: fill the green dosing cap with Ariel liquid detergent and place…
  • Stain pre-treatment: 1. Apply a small amount of Ariel liquid detergent to the stains.…
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TOP 7
Image of Lenor 8700216570176 laundry detergent
Ariel Universal+ Liquid Detergent, 100 Washes, Powerful Stain Removal…
  • ORDER YOUR FREE DOSING CAP: For reasons of environmental protection, not all bottles…
  • Instructions for optimal results: fill the green dosing cap according to the level…
  • Stain pre-treatment: 1. Apply a small amount of Ariel liquid detergent to the stains.…
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TOP 8
Image of VERY VYCG_10 laundry detergent
VERY Colour Gel, Thick Detergent in 10 Litre Storage Pack (333 Washes),…
  • MOLLOX CHEMISTRY: We for you! From detergent powder, liquid detergent, laundry perfume…
  • Now even cheaper in a 10 litre storage canister with 333 washes
  • Vegan, formula without microplastic, cold-active from 20 °C, concentrate, bi…
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TOP 9
Image of FABA 4395 laundry detergent
FABA Liquid Detergent Concentrate Detergent 4 x 5 L Colourful Red…
  • - Ensures optimal purity of your laundry. At the same time protects the colours and…
  • - For white and colourful laundry
  • - Concentrate 4 x 5 litres
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TOP 10
Image of FIT  laundry detergent
Kuschelweich Fresh Dream Fabric Softener, Skin Compatibility Dermatologically…
  • Large bottle: You will receive 1 bottle of Kuschelweich Pink Kiss in a box. This…
  • Skin-friendly fabric softener: The skin compatibility of the Kuschelweich Fresh Dream…
  • No micro-plastics: The Kuschelweich Fresh Dream fabric softener is naturally free…
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The 10 best laundry detergents to buy in Germany

Picture of a laundry detergent

The best laundry detergents leave your clothes looking clean and feeling great. As we all have laundry, it makes sense to buy a good product that allows our clothes and linens to remain clean, fresh, and long-lasting. However, with so many products available, knowing the right laundry detergent for your needs is often guesswork. Check out the buying guide below for how to choose the best laundry detergent:

What are laundry detergents?

Laundry detergent - also known as washing powder - is a type of cleaning agent used to clean laundry. Added to a good washing machine, laundry detergent comes in several forms, including powdered, liquid, and pods, using a wide range of cleaning agents to offer different results.

Why should you buy a good laundry detergent?

If you want clean clothes, linens, towels, then you require laundry detergent. Water doesn’t work to clean these items on its own, as it can’t cut through grease and dirt, which our clothes are regularly exposed to. Furthermore, a good laundry detergent may help make your clothes last longer, while specialty detergents are often necessary for stain removal, sensitive skin, and more fragile materials.

How to choose the right laundry detergent in 2025?

Another picture of a laundry detergent

With such huge selection of laundry detergent available, it’s not always obvious which is best for your needs. Here are some things to consider when buying a quality laundry detergent:

  • Detergent Type: There are several types of laundry detergent available, any of which may be the best option for you. Powder is the cheapest to buy but doesn’t always dilute with cold washes. Tablets are convenient but require more time to dissolve so are best for short washes or hand soaking. Liquid detergent is a great all-rounder but is easy to overuse, while liquid pods offer more convenience but aren’t suitable for spot cleaning and tend to be more expensive.
  • Washing Machine: Not all laundry detergents are compatible with all washing machines, so be sure to check this before buying, especially if you own an older machine. Newer machines may require specific detergent, too. For instance, a high-efficiency washing machine needs high-efficiency detergent.
  • Skin Sensitivity: Those with sensitive skin should buy an appropriate detergent to ensure allergies don’t flare up due to certain ingredients. The best laundry detergents for sensitive skin have no fragrances or dyes, which is usually found in eco-friendly and children’s detergents.
  • Water Temperature: Some clothes require different water temperatures to clean, so an appropriate detergent is also needed. For example, cold water cycles work best with cold water detergents, so also check clothing labels to find out the different water temperatures your laundry needs to ensure you have suitable detergent on hand.

What is the best kind of laundry detergent in Germany?

There are many popular types of laundry detergents available, any of which may be suitable for your needs.

  • Liquid Detergent: A liquid detergent is a fine choice of detergent for many, being particularly effective with cold water washing. It is also a great laundry detergent for treating spot stains but be careful not to use too much detergent.
  • Liquid Pods: Liquid pods are great for convenience as they have a perfect measurement of liquid detergent that just needs place into the machine. However, they do cost more than standard liquid detergent and cannot be used for spot treatments.
  • Powder Detergent: One of the old types of laundry detergent, powder detergent is cheap and has a long shelf life. However, it isn't the most soluble detergent, so often leaves deposits on clothes.
  • Tablet Detergents: A tablet form of powdered detergent, tablets are very convenient by offering the precise amount of detergent for each wash. They are limited, however, only being suitable for machine washes and take a while to dissolve.