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Top 10 list of toothpastes in Switzerland (2025)

The bestseller list compares brands and their toothpastes. Which toothpaste is the best?
Best choice TOP 1
Image of ELMEX 282509 toothpaste
elmex SENSITIVE Toothpaste, Twin Pack
  • Details & Box contents: ELMEX Sensitive toothpaste, nourishes and protects pain-sensitive…
  • Gentle cleaning formula - With a pleasant taste, the toothpaste is suitable for daily…
  • For pain-sensitive teeth - For people who are sensitive to hot, cold, sweet, sour…
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Offer TOP 2
Image of Odol-med 3 60000000204172 toothpaste
Odol-med3 Original Zahnpasta, Zahncreme mit 3in1 Schutz für starke Zähne, gesundes Zahnfleisch** und frischen Atem, 75ml
  • Recyclable tube
  • Fluoride is absorbed by the teeth and strengthens the enamel
  • Fresh taste
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TOP 3
Image of Meridol PL05719A toothpaste
meridol Toothpaste Parodont Expert 75 ml - Toothpaste has an antibacterial effect and thus supports the natural healing process of the gums
  • *Fights plaque bacteria before bleeding gums with regular use. **Compared to Meridol…
  • Box contents: 1 x 75 ml Meridol toothpaste Parodont Expert
  • Route: To round off your care routine particularly effectively and optimally protect…
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TOP 4
Image of Odol-med 3 60000000204180 toothpaste
Odol-med3 Original Zahnpasta, Zahncreme mit 3in1 Schutz für starke Zähne, gesundes Zahnfleisch** und frischen Atem, 125 ml
  • Recyclable tube
  • Fluoride is absorbed by the teeth and strengthens the enamel
  • Fresh taste
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TOP 5
Image of Meridol 282534 toothpaste
meridol Toothpaste 2 x 75 ml - Toothpaste Fights Gum Disease, Antibacterial Effect
  • *Fights plaque bacteria before bleeding gums with regular use. **Fights plaque bacteria…
  • Box contents: 2 x 75 ml Meridol toothpaste
  • Route: In order to round off your care routine particularly effectively and optimally…
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TOP 6
Image of Colgate 61031736 toothpaste
Colgate Max Fresh Cooling Crystals Toothpaste 6 x 75 ml - Effective Teeth Cleaning for Long-Lasting Freshness and a Clean Mouth Feel - Keeps Teeth White and Fights Caries
  • Details and box contents: Colgate Max Fresh Cooling Crystals toothpaste, 10x longer…
  • Daily dental care - With every brushing of teeth, the Colgate toothpaste thoroughly…
  • For clean and healthy teeth - The Colgate Max Fresh Cooling Crystals are suitable…
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TOP 7
Image of Marvis 411170 toothpaste
Marvis Classic Strong Mint Toothpaste, 85 ml, Toothpaste with Taste Experience Guarantee for Invigorating and Long-Lasting Freshness
  • The cult toothpaste from Italy - progressive, traditional and attractive, Marvis…
  • UNIQUE TASTE - Pure and strong, for a unique ritual of oral hygiene. The taste of…
  • Healthy gums - Marvis toothpastes not only taste fantastic, but provide comprehensive…
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TOP 8
Image of Odol-med 3 60000000204173 toothpaste
Odol-med3 Minzfrisch Zahnpasta, Zahncreme mit Minzgeschmack und 3in1 Schutz für starke Zähne, gesundes Zahnfleisch** und frischen Atem, 75ml
  • Freshens the breath
  • Mint fresh flavour
  • 3-in-1 protection for the whole family: strengthens the enamel, helps to keep the…
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TOP 9
Image of ELMEX FXX99999 toothpaste
Elmex Opti-schmelz Professional Toothpaste Sealing and Strengthening 75 ml Toothpaste
  • Manufacturer: CP GABA GmbH, Germany (original product from Germany)
  • Product for body care from the pharmacy (PZN: 17400229)
  • Cream for application to the teeth
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TOP 10
Image of ELMEX PL04342A toothpaste
aronal And elmex Double Protection Toothpaste, 1 x Double Pack ,1 x 150 ml
  • Details & Box contents: aronal & ELMEX double protection, toothpaste set…
  • Daily dental care - Both toothpastes are ideal for daily brushing and provide both…
  • DOUBLE PROTECTION - For those with demineralized teeth and sensitive gums, the powerful…
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We participate in the Amazon Associates Program. As an Amazon Associate we earn from qualifying purchases. We consider only products that are available on Amazon while the ranking is based on factors such as customer reviews, number of sales and keyword. Last Update: 2025/08/26.


The 10 best toothpastes to buy in Switzerland

Picture of a toothpaste

It is easy to assume that buying the best toothpaste is a simple task, yet with so many options out there finding the right toothpaste for your teeth and gums is often easier said than done! There are dozens of variations of toothpaste, all of which offer certain benefits, so it is important to choose one that is best-suited for your dental needs. Check out this guide for advice on how to get the best toothpaste for your oral hygiene.

What are toothpastes?

Toothpaste is an oral hygiene product used to clean and protect teeth. While different types of toothpaste offer certain benefits, they all work by removing plaque and food from teeth, helping to prevent tooth decay and gum disease.

Why should you buy a good toothpaste?

The best toothpastes promote healthy teeth and gums. Not only does a good toothpaste clean your teeth, but protect it from decay while also leaving the teeth looking much cleaner. Furthermore, different types of toothpaste can offer various benefits. For instance, whitening toothpaste is great for maintaining the aesthetics of your teeth, while cavity protection toothpaste will help to protect teeth from decay.

How to choose the right toothpaste in 2025?

Another picture of a toothpaste

To choose the best toothpaste for your oral hygiene, it is important to know what you need from your toothpaste. If your teeth are quite healthy, then you may not need a specific kind of toothpaste, whereas those suffering from dental issues may require a more specialized product. Here are some things worth considering:

  • Fluoride: The best toothpaste products contain fluoride, an active ingredient essential for fighting tooth decay. You’ll want to make sure fluoride is present in any toothpaste you buy, as it will protect your enamel from acids that accelerate tooth decay.
  • Special Needs: Everyone will have their own needs when it comes to dental hygiene, so it’s important to pick the best toothpaste for your own teeth. For example, if you have sensitive teeth then a sensitive toothpaste will be the best option, while those suffering from gum disease will need an appropriate toothpaste for this problem. However, if your teeth are in great condition then you may not need a toothpaste with certain active ingredients.

What is the best kind of toothpaste in Switzerland?

As mentioned before, there is a huge range of toothpaste available, each one containing any number of ingredients. While finding the best toothpastes for your teeth can be difficult, most have a rather self-explanatory name that should make it easier:

  • Toothpastes for Children: The best-suited toothpaste for children’s teeth, it contains less fluoride than those found in products for adult teeth. Children’s teeth are much more sensitive than adults, so the toothpaste can’t have as many abrasives either. They also tend to carry child-friendly flavors such as bubble-gum.
  • Whitening Toothpastes: As the name suggests, this is the best toothpaste for restoring the natural whiteness to teeth. This is a great product for people whose teeth are more prone to stainings, such as smokers or coffee drinkers. This type of toothpaste contains more cleaners and abrasives than others to ensure that they can remove or at least reduce stains.
  • Sensitive Toothpastes: A fantastic toothpaste for anyone suffering from sensitive teeth, it makes drinking and eating hot or cold products much more bearable. They contain active ingredients that offer pain relief from hypersensitivity, which can often occur due to tooth decay.
  • Anti-Decay Toothpastes: This type of toothpaste is probably one of the most common, as all good toothpastes should offer protection from decay. Their main active ingredient is fluoride, which is proven to prevent tooth decay.
  • Anti-Plaque Toothpastes: The best toothpaste for fighting gum disease, they work by fighting plaque build-ups that cause the bacteria that cause gum disease. Even those that already have gum disease can benefit from this type of toothpaste, as it can inhibit the bacteria that worsen the condition.