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The 10 best deodorants to buy in the UK

Picture of a deodorant

Buying the best deodorant is often a case of trial and error. With so many different deodorants out there, all of which can offer various benefits, knowing which one is best for your needs usually requires you to try it first. However, this is a quick way to waste money trying to find the best deodorants. Instead, knowing what you need from deodorant and understanding the different options available should make it easy to find the right deodorant for your needs.

What are deodorants?

Deodorants are cosmetic products which can prevent or mask body odor. There are many variations of deodorant that all offer different effects when used. For example, antiperspirant doesn’t just prevent odors, it combats sweating by affecting the sweat glands.

Why should you buy a good deodorant?

A deodorant is great for many things: The most obvious reason to buy a deodorant is to prevent or mask body odor. Using a quality deodorant can prevent bad odors from occurring in the first place, while some are great for masking the smell quickly in case you should notice it. Some people are self-conscious about their body odor and want to prevent it from developing, while others like the pleasant smells of deodorants. In any case, the best deodorants will leave you feeling fresh and smelling great.

How to choose the right deodorant in 2024?

Another picture of a deodorant

Finding the best deodorant for your body is often difficult given the large selection of products. Knowing what to look for in a product can make it much easier to find something that suits your needs. Here are some things to think about when buying deodorant:

  • Purpose: One of the easiest ways to find a great deodorant is to ask yourself why you need it. Most people want a deodorant to smell good, while many want to reduce or stop excessive sweating. If you’re concerned with the latter, then an antiperspirant is the best choice.
  • Type: There are many different types of deodorant available, so consider which one you would prefer to apply to your body. For instance, spray deodorants are very popular but are usually the costliest, while roll-on deodorant tends to leave fewer marks but often feels rather wet after being applied. Natural deodorant is a newer but increasingly popular option that contains less chemicals.
  • Fragrance: There is no best fragrance for deodorant, because it’s all down to personal preference. Some can be rather strong, resembling scents found in perfumes and aftershaves, while others leave a subtler smell. Test the fragrance of a deodorant whenever possible, as there is nothing worse than buying a product you don’t like the smell of.

What is the best kind of deodorant in the UK?

There are various types of deodorant available, some of which may be more appealing than others. Here are your options when choosing the best deodorants:

  • Standard Deodorant: The most common deodorant sold. It works by killing the bad odors caused by bacteria and by leaving behind a pleasant smell. There are also scentless deodorants which merely prevent bad odors without adding any fragrance.
  • Anti-Perspirant: Another very common type of deodorant, antiperspirant can reduce or curb sweating. It works by affecting the sweat glands of the body, making the users sweat less as a result. It comes with various fragrances, although many don’t focus on the scent they leave. This is the best deodorant for anyone that feels they sweet too much.

Top 10 list of deodorants in the UK (2024)

The bestseller list compares brands and their deodorants. Which deodorant is the best?
Best choice TOP 1
Image of Nivea 100757721 deodorant
NIVEA Pearl & Beauty Anti-Perspirant Deodorant Spray (150ml),…
  • Everyday use: This NIVEA deodorant offers reliable protection against sweat and body…
  • How to apply: Shake spray deodorant well before use. Hold can 15cm from the underarm…
  • Delicate fragrance: Infused with sparkling berry, juicy peach and a floral bouquet,…
Image of Nivea 85940-04500-26 deodorant
Nivea Men Protect and Care Anti-Perspirant Deodorant Spray 250 ml…
  • Unique NIVEA Crème Care
  • 48 hour effective anti-perspirant protection
  • with NIVEA Crème ingredients
Offer TOP 3
Image of Mitchum 107898746 deodorant
Revlon Mitchum Women Triple Odor Defense 48HR Protection Aerosol Deodorant…
  • Dermatologist tested, alcohol free
  • Minimises white marks
  • Expertly formulated for ultra-powerful 48 hour sweat + odour control
Image of Mitchum 7242528000 deodorant
Mitchum Women Triple Odor Defense 48HR Protection Deodorant Stick…
  • Minimises white marks.Dermatologist tested.
  • Expertly formulated for ultra-powerful 48 hour sweat + Odour control.
  • Provides a shield against odour from heat, motion and stress.
Image of Soft & Gentle 40026730 deodorant
Soft & Gentle Orchid Desire Anti-Perspirant Deodorant Spray 1…
  • Colour: white
  • Model Number: 40026730
Image of Mitchum 025627 deodorant
Mitchum Women 48HR Protection Roll-On Deodorant & Antiperspirant…
  • Minimises white marks
  • Expertly formulated for ultra-powerful 48 hour sweat and odour control
  • Provides a shield against odour from heat, motion and stress
Image of Sure  deodorant
Sure Quantum Dry Nonstop Protection Anti-Perspirant Aerosol Spray…
  • With Sure Men Quantum Dry Nonstop Protection Anti-Perspirant Deodorant Aerosol you’re…
  • The anti-perspirant can is made with infinitely recyclable aluminium assembled in…
  • Get all-day freshness and 72-hour nonstop protection from sweat and odour with this…
Image of Dove  deodorant
Dove Advanced Care Go Fresh Pear & Aloe Vera Scent Anti-perspirant…
  • Globally, Dove deodorant is not tested on animals, with our products being certified…
  • Infused with the scent of juicy pear and soothing aloe vera, this deodorant helps…
  • Featuring Dove's most advanced formulation, this anti-perspirant deodorant delivers…
Image of Sure  deodorant
Sure Invisible Pure Anti-Perspirant Aerosol pack of 6 deodorant for…
  • Sure Invisible Pure Anti-Perspirant Deodorant Aerosol allows you to always be protected…
  • Thanks to Sure’s compressed technology, this 200 ml anti-perspirant can lasts…
  • Get all-day freshness and protection from sweat, odour and marks with this alcohol-free*,…
TOP 10
Image of Sure  deodorant
Sure Nonstop Protection Bright Bouquet Anti-Perspirant Deodorant with…
  • Go beyond your limits: With this Sure deodorant spray, we give you the confidence…
  • Recycle with Sure: As well as increasing our use of reusable materials, we’re…
  • Lasting fragrance and freshness: Smell great all day with this anti-perspirant deodorant.…
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