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Top 10 list of foundations in the UK (2025)

The bestseller list compares brands and their foundations. Which foundation is the best?
Best choice TOP 1
Image of Rimmel 34778804201 foundation
Rimmel Match Perfection Foundation 201 Classic Beige, Medium Coverage,…
  • Takes care of proper sun protection with lightweight up to SPF 20 formula with non-greasy…
  • Buildable and blendable medium coverage to enjoy clear complexion
  • Soft-focus powers help minimize flaws; smooth over pores, reduce imperfections and…
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TOP 2
Image of Rimmel DCOMD-3616304825101-1717943957 foundation
Rimmel Lasting Finish 35Hr Foundation 200 Soft Beige, Full Coverage,…
  • Breathable, sleep-proof, water-proof, crease-resistant, transfer-resistant, clean,…
  • SPF20 to protect skin from the sun.
  • Up to 35hr wear that stays all day (*compared to top 3 leading competitors'…
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TOP 3
Image of Revlon 7265318001 foundation
Revlon Colorstay Liquid Foundation Makeup Combination/Oily Skin SPF…
  • Product received may look slightly different than image shown whilst we update our…
  • LIVE BOLDLY WITH REVLON MAKEUP: Revlon has the high-quality, high-pigment, bold makeup…
  • 43 SHADES THAT FIT YOUR SKIN TONE: Colorstay liquid foundation offers 43 shades for…
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Offer TOP 4
Image of Max Factor 81455013 foundation
Max Factor Lasting Performance Liquid Foundation, 106 Natural Beige,…
  • Note Patch test recommended before use
  • Fragrance-free and suitable for sensitive skin
  • Easy application; does not clog pores
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TOP 5
Image of Maybelline 3600531225773 foundation
Maybelline Foundation, Dream Radiant Liquid Hydrating Foundation with…
  • Was previously named 'Dream Satin Liquid': Still your favourite Dream Satin…
  • Delivers Up to 12 Hours of Hydration: Due to the benefits of the Hyaluronic Acid…
  • Collagen: With anti ageing ingredient collagen also a key ingredient with Dream Radiant…
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TOP 6
Image of Junhe FBA-UK-PHO0001A foundation
Face Foundation,Liquid Foundation,Foundation Full Coverage Long Lasting…
  • No Worry to Purchase, 8 Colors Free To Choose, Popular Color is Foundation 102/104.…
  • Use Tips:Natural Coverage A Foundation: If You Feel Too Heavy, It Is Wonderful to…
  • It Is Portable Foundation: Lightweight Goosebill Bottle. Size: 16*12*3.6cm; Weight:…
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TOP 7
Image of GOLDWELL 027131969686 foundation
Estee Lauder Double Wear Stay in Place Makeup SPF 10 2C3 - Fresco…
  • 30ml bottle
  • Women's make-up
  • Feels lightweight and comfortable - Now the flawless look you see in the morning…
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TOP 8
Image of L'Oreal Paris A8198402 foundation
L'Oréal Paris Foundation for Face, Skincare Infused with…
  • Contents: 1x L'Oréal Paris True Match Liquid Foundation, SPF 16, Shade:…
  • True Match provides 24h hydration thanks to its hydrating complex consisting of Hyaluronic…
  • Start on cleansed, toned and moisturised skin. Apply your True Match foundation to…
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TOP 9
Image of L'Oreal Paris Infallible Liquid Foundation foundation
L'Oréal Paris Infallible 32H Fresh Wear Foundation, Full-coverage,…
  • Satin Finish Full Coverage
  • Transfer-resistant and contains SPF 25 & Vitamin C to protect the skin.
  • Lightweight texture that allows the skin to breathe
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We participate in the Amazon Associates Program. As an Amazon Associate we earn from qualifying purchases. We consider only products that are available on Amazon while the ranking is based on factors such as customer reviews, number of sales and keyword. Last Update: 2025/07/02.