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Top 10 list of foundations in the UK (2025)

The bestseller list compares brands and their foundations. Which foundation is the best?
Best choice TOP 1
Image of Rimmel 99350226001 foundation
Rimmel Lasting Finish 35Hr Foundation 103 True Ivory, Full Coverage,…
  • Breathable, sleep-proof, water-proof, crease-resistant, transfer-resistant, clean,…
  • SPF20 to protect skin from the sun.
  • Up to 35hr wear that stays all day (*compared to top 3 leading competitors'…
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TOP 2
Image of Rimmel 99350102466 foundation
Rimmel Match Perfection Foundation 200 Soft Beige, Medium Coverage,…
  • RIMMEL, LIVE THE LONDON LOOK: RIMMEL is a brand that stands for individuality, fearlessness…
  • CRUELTY-FREE BEAUTY: RIMMEL is committed to creating products that are cruelty-free.…
  • FLAWLESS FINISH: Achieve a flawless finish with our soft-focus powers that help reduce…
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TOP 3
Image of Maybelline TA-3554 foundation
Maybelline Super Stay Skin Tint Foundation, With Vitamin C*, Foundation…
  • Contents: 1x Maybelline Super Stay Skin Tint Foundation + Vitamin C*, Lasts up to…
  • Vitamin C* infused formula, Vegan formula***, With convenient drop applicator for…
  • Shake bottle well, Apply a few drops with fingers, sponge or brush, Blend into skin…
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Offer TOP 4
Image of Max Factor 81455007 foundation
Max Factor Lasting Performance Liquid Foundation, 109 Natural Bronze,…
  • Fragrance-free and suitable for sensitive skin
  • Easy application; does not clog pores
  • Oil free, touch-proof formula that doesn't transfer or smudge
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TOP 5
Image of Maybelline 3600531324513 foundation
Maybelline Fit Me Foundation, Medium Coverage, Blendable With a Matte…
  • Contents: 1x Maybelline Fit Me Foundation, Matte and Poreless Finish, Medium Coverage,…
  • The ultralightweight formula is enriched with flexible micro-powders to control shine…
  • How to use: Apply the foundation onto the skin and blend using your fingertips, a…
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TOP 6
Image of Maybelline B3352100 foundation
Maybelline New York Super Stay Active Wear, waterproof foundation…
  • International products have separate terms, are sold from abroad and may differ from…
  • Box contents: 1x Maybelline New York Super Stay Active Wear Foundation, Colour: No.…
  • Application: apply the liquid make-up from the middle to the outside of the cleaned…
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TOP 7
Image of L'Oreal Paris Infallible Liquid Foundation foundation
L'Oréal Paris Infallible 32H Fresh Wear Foundation, Full-coverage,…
  • Scope of delivery: 1x L'Oréal Paris Infaillible 32H Fresh Wear Make-up,…
  • Water and sweat resistant, ultra-thin, breathable Fresh Wear formula for a comfortable…
  • Application: Apply to the entire face with a makeup brush or makeup sponge, blending…
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TOP 8
Image of Glamza Glamza foundation
Glamza PHOERA Foundation Concealer Makeup Full Coverage Matte Brighten…
  • Even skin tone, cover dark dull skin or yellow skin tone, brighten skin tone, make…
  • Directions: Always shake the bottle before use to activate. Pump foundation onto…
  • Deep oil control, regulate facial water and oil balance, improve skin stickiness…
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TOP 9
Image of Dermacol 4250913400886 foundation
Dermacol Full Coverage Foundation | Long Lasting Waterproof Makeup…
  • Safe Foundation Liquid Makeup for All - Dermacol’s commitment to your skin…
  • Cover Up Makeup that Lasts - There’s nothing this liquid foundation makeup…
  • 17 Color Match Foundation for You - Dermacol’s makeup foundation full coverage…
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